The foundation is packaged in a translucent plastic squeezy tube so you can see the shade inside and how much you’ve used. I like this because you won’t be caught short when you’re running low and it’s very light which is handy for on the go. The branding is very bold with it being red and black, but I do like that aspect of it.
This foundation comes in six shades (Porcelain 10, Vanilla 11, Natural Rose 12, Natural Rose 13, Sand 20 and Honey 30) but they unfortunately only cater for white skin tones. With being naturally pale and redheaded I picked up the palest shade available, Porcelain 10. For a drugstore foundation it’s not a bad match for me, although it has a slightly more orange hue than my skin tone. I find if I blend it down my neck I have no issues and it doesn’t look out of place.
Consistency, Coverage and Finish
When squeezed onto the back of the hand it is not runny, but it also isn’t uber thick, so I would describe this as a medium consistency. It is also medium coverage as it covers most of natural inconsistencies of the skin, but it didn’t wholly cover my freckles so it is not quite full coverage. As for the finish it is a satin matte as it does not make the skin look completely dull, it just looks like skin. Of course I can tell I am wearing foundation, so this is not for you if you prefer a natural base, but it definitely doesn’t feel heavy on the skin.
For a drugstore foundation this actually lasts quite a long time, but not the 24 hours it claims. When wearing it during the day it lasted around 8 hours before it began to rub off, but even then it didn’t sink into the pores or look awful. My oily patches also started to peek through at this point, but they didn’t look as obvious as usual and could’ve easily been touched up with powder. When I wore it for an evening event last night it lasted perfectly for the whole time (4 hours) and looked great.
As it is a drugstore foundation it retails pretty cheaply at £7.99. Although, if you’re in the UK Boots currently have 3 for 2 on all L’Oréal Paris products so it’s worth heading down if you want to try a few things.
Overall, I really like this foundation and I think I’ll be wearing it a lot to events, and even day-to-day. It’s a very forgiving formula and would make a great starter foundation, or even just a change for foundation hardcores. It’s also great for those with a bit of oiliness, like myself, as it does keep your skin matte for a long time before you have to touch up. This is definitely Emma endorsed!